How do you create LinkedIn Ads that lead to pipeline and REVENUE? What if you don’t have a very big ads budget to play with? What objectives should you use?
What about creative??
We only had $500 to play with, so we had LinkedIn Ads expert Justin Rowe come in and devise a plan to make us ROI positive as soon as possible.
This is part of our experiment to see if, along with 4 of THE BEST marketers in the business, we can create THE PERFECT b2b marketing campaign. 🚀
SUBSCRIBE and follow the Journey: https://theb2bplaybook.com/linkedin-ads-that-drive-pipeline-revenue/
Watch The Episode
SUBSCRIBE to our channel: https://www.youtube.com/@theb2bplaybook
SUBSCRIBE to our newsletter: https://theb2bplaybook.com/newsletter/
GET the latest CONTENT: https://theb2bplaybook.com/
00:00 – Turning A Referral Fee Into A Lucrative Campaign: The Monica Experiment
05:38 – Utilizing Warm Audiences And Expert Positioning For Effective Advertising Campaigns
08:42 – The Power Of Organic Impressions And Combining Elements In Paid Ads
11:56 – Overview Of Creative Strategy For Cold And Warm Audiences
17:41 – Testing Strategies For B2B Demand Generation Marketing
25:45 – Prioritizing And Generating Demand From Dream Customers
28:50 – Addressing The Limitations Of Google Ads And The Need For Demand Creation
32:15 – Recommended Objectives For LinkedIn Ads
36:37 – Challenges And Strategies For Optimizing Ad Platforms
41:08 – Evaluating Campaign Performance And Testing Landing Pages
44:53 – Considerations For Audience Selection And Delivery Optimization In Advertising Campaigns
👥 Are you a B2B marketer in a small team??
💰 Need to bring in more revenue for your company (so sales and your boss love you??)
So you have everything you need to drive more revenue for your brand.
See why other B2B marketers like you love The B2B Incubator
Check out: https://theb2bincubator.com/
The B2B Playbook
#b2b #b2bmarketing #digitalmarketing #landingpage #copywriting