It’s the second instalment of analysis episodes for the season!
This week we’re stacking up Dreamdata’s helpful ads against the competition.
Spoiler: they’re pretty pretty pretty good!
We think they hit the nail on the head when it comes to doing helpful content and getting the majority of it in the feed or ungated. They also do a smashing job talking to their potential dream customers about the pain points that matter to them. And in a format that’s easy to digest!
Another episode where we get into the weeds of what makes an ad good for demand generation and the 5 Be’s framework. We hope you get loads of value from these analysis chats!
Tune into this week’s episode for more!
Links:
You can find more helpful content and resources at theb2bplaybook.com. Sign up to our newsletter for the latest news and summary of the best content.
If you enjoy the podcast. Would you kindly consider leaving a short review? It takes only a minute and helps make a big difference in getting those amazing guests! We also love getting your insights by reading the reviews!
